The high earning bloggers follow the same set of SEO tips and ātricksā. However, on the execution front, they do things slightly differently.
Meaning, not only do they know what needs to be done to rank higher on search engines but they also know how to do that.
(Example: They know backlinks are importantāand they also know how to get those backlinks.)
Here are the 5 best SEO secrets of high-earning bloggers:
Yes, most of them have āpurchasedā links from top authority websites.
The likes of Forbes and Entrepreneurs have contributors who are ready to offer you backlinks at a price.
2. They Prioritize āBounce Rateā and āAverage Time spent on websiteā high
These are 2 important SEO factors that are often overlooked by new bloggers.
When readers stay on your website and browse through the landing page to other pages, this increases their āsession durationā.
And this suggests search engines that your website is relevant to the search terms visitors used in the first place. Meaning, your ranking improves.
Recommended Read: How to Reduce Bounce Rate? (19 Steps to Save Your SEO)
3. They consistently produce long-form, pillar contents
Google loves in-depth content. And so does other search engines.
The average Google first page result contains 1,890 words.
Top bloggers consistently create long-form content that also holds long-term value; meaning they are also evergreen.
Recommended Read: The Myth of 1,890 Words Long Articles
4. They spend a lot of time in keyword research
Keyword research is a major part of SEO. And itās much beyond than finding the most popular search terms.
Aside from the search volume, a range of factors needs to be considered when researching keywords, including competition level, target audience, and lifetime value.
5. They regularly repurpose their old contents
Your website must be indexed regularly to be more visible on search engines.
To pull this, top bloggers always keep their website updated by repurposing the old contents. Because posting daily, of course, isnāt a feasible option.
Recommended Read: How to Create Content Fast (Without Hurting Quality)
BONUS
6. They own multiple websites for backlink and branding purpose
You will frequently see your favorite bloggers have more than one website. Some are quite open about their multiple presences, others keep this fact elusive.
This helps them with backlinks, as well as branding their own name and products/services.
Among many, these are 5 (+1) best SEO secrets of high-earning bloggers.
They know their shitādo you?