There aren’t exactly many specific tools billed for “content marketing” per se.
But there are diverse marketing products out there, serving different purposes that you can use in various stages of your content strategy.
If you’re taking up content marketing seriously (there’s no reason not to), you need the right tools by your side for effective planning and execution.
Without any delay, here’s a quick FREE content marketing tools list that every blogger and marketer must use:
1. BuzzzSumo
It helps you find out the most popular article on a website or on a particular topic.
2. MindMup
It helps you map your ideas for the article. With a clear roadmap, you can write much more quickly and clearly.
3. Hubspot’s Blog Ideas Generator
Type in your keywords and the tool will come up with a list of blog post ideas.
4. Portent’s Content Idea Generator
A much cooler version of the blog topic generator that offers great ideas and even greater headlines.
5. Hemingway Editor
Nobody likes reading inconsistent content with poor grammar and never-ending lines. This app ensures your content is of high quality.
6. Grammarly
If you’re weak in grammar, this tool is all you need. It also has plugins for your Browser and Microsoft Word.
Recommended Read: Grammarly Review 2020: Thoughts of a Professional Copywriter
7. Easel.ly
Create beautiful infographics quickly with many ready-to-use templates made available for you.
8. Hootsuite
A go-to social media marketing tool to publish and schedule social media posts very easily.
9. Canva
A super graphic design tool with seamless templates to edit images for social media, blogs, and more.
10. Pixlr
Make and edit images as professionals do. Pixlr is a super-powerful picture editing tool.
11. Biteable
A very simple video and animation maker to make quick and interactive video content.
12. Powtoon
Looking to make an animated presentation video? This tool could be your ultimate choice for its user-friendly interface and rich ready-to-use graphics.
13. SEMRush
Find out what your competitors are up to and then bolster your content marketing strategy accordingly.
Recommended Read: SEMRush Review: Do You *Really* Need This Freemium Tool?
14. Google Doc
Work on various devices without the worry of saving and carrying your document. Google Docs save your write-up in the cloud. The tool also facilitates collaboration with other writers.
15. Google Analytics
Check which blog posts are popular and which aren’t. Then create content accordingly to maximize the result.
16. MailChimp
A favorite email marketing solution, the tool also provides free email automation and drip campaigns.
17. Creative Common Search
It helps you find copyright-free images, articles, and videos that you are free to use for commercial purposes.
Of course, there are plenty more content marketing tools available that are equally good. But these are the FREE ones that I use regularly.
And I think, unless you’re ready to shell out some serious money on premium solutions, these tools are more than sufficient to make your content marketing strategy successful.
Recommended Read: 17 Free On-Page SEO Tools Experts Use (And So Should You)